Articles

NOV 24 2009

Initially, she wanted something to do right in the comfort of her own home – because who wants to return to the daily corporate grind when you can spend most of your time taking care of your new baby? And surely, take care of the baby is what Alice did.
Her first foray in doing an at-home business was with a direct sales company which sold kids books.
At this time, Alice discovered that though direct sales is a good model for most businesses, it just did not fit her needs. Basically, Alice figured early on that she needed to set her very own rules and eventually build her own unique business. Fortunately, the time she spent doing direct sales helped her connect with similar work-at-home moms on the internet who were similarly trying to start their own home-based career.
Also, Alice did not find it practical to carry around all her direct selling wares when she preferred to carry her baby instead.
Despite the advice she received from her work-at-home-mom-community wherein all claim that there was no way anyone could simply do business on the internet and all that were available online were business resources for mothers, none of them knew or suggested doing internet marketing.

Alice was insistent and refused to accept the answer she received from the moms in her community. So she took it upon herself to create her own Internet marketing resource site made especially for mothers. It was at this time when internetbasedmoms.com was born. Take note that this was actually the second site Alice did, the first being a short-lived direct-selling site.
Alice then immersed herself into anything and everything she could know about internet marketing while at the same time making sure she also shared whatever it is she learned. Alice confesses she really did not have any idea what she was doing and feels fortunate that she learned fast. She was also determined to offer a ready hand to other online-working moms.
Eventually, she began building an online business slowly but surely while attracting other mothers to her site. Alice discovered that there were a lot of women (with or without kids) as well as men who wanted to hear what she had to say. It was at this time when she launched her aliceseba.com blog in order for her to share more of her experiences to a wider audience.
Basically, Alice’s focus was on sharing her Internet marketing opinions and results with emphasis on assisting others build online businesses of their own.
But how did Alice get to be called a “sweetie?”
It was Alice’s copywriter friend Michael Fortin who one day told Alice “You’re such a sweetie” because of the way she runs her business. Suddenly, something clicked and Alice saw herself as indeed the Internet Marketing Sweetie.
The Internet Marketing Sweetie concept is based on the belief that Internet Marketing could be done for the greater good. Truly like Alice, an Internet Marketing Sweetie makes sure she ethically and honestly gets ahead while at the same time adding value to the world and the web.
Alice, being the dedicated mother that she is, also believes that working less and making more goes hand in hand. She is firmly convinced that it is not necessary to work yourself to the bone in your attempt of helping people. She also does not believe in the saying that “nice guys finish last.” Her Internet Marketing Sweetie is made to debunk that myth. Besides this, the following are a few of Alice Seba’s marketing-related courses:

Press Release Profits is where Alice shares all her secrets in utilizing press releases in order to get the most out of free promotion for your site - she is after all a press release writer, albeit retired.

Affiliate Marketing Sweetie is where Alice allows you to learn the strategies and tools she used in her day-to-day affiliate marketing business.

Information Product Sweetie is a product which will help you learn the essentials of putting together and selling your very first information product.

Mom Masterminds is a private membership site made by Alice with her friend Kelly McCausey. It provides a step-by-step online business guide to mothers.

All Mom Content is an inexpensive private-label content created for marketing to moms.

Internet Based Moms Hosting provides low cost hosting and domains for entrepreneurs.

Internet Based Family Easy Website Builder makes website building easy and awesome that it could be done in mere minutes. This allows you to focus on marketing instead of putting your site together. Alice offers a free trial for a full 10 days with prices that are unbelievably low.


Currently, Alice Seba is one of the net’s top marketers. She also attributes her success to her solid background in writing.

She offers tips on writing better copies and advises everyone to keep it short in order to avoid visitors to look someplace else. Also, she explains that writing online is geared more towards providing information than creating sales copy.

It is also important that visitors feel they are getting something valuable at no cost. By sincerely offering a solution without any catch, it is highly likely that visitors will come back for more.

Using simple words is also necessary since the average internet user is less accustomed to using technical terms or jargons.

Alice currently lives and works in Canada’s greater Vancouver area with her two kids and supportive husband.

Overall, Alice’s secret to her success as an internet marketer with a large and loyal subscriber base as well as her ability to take care of her family is summed up by her own statement: “I did not wait for success to come to me. I went out and grabbed it.”

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