Traffic Wave Review

Since the time that email marketing was used widely by internet marketers, there has been a constant sprout of email marketing software and services out there. Most of these services and products are pretty much the same and what truly sets them apart are the bonus features here and there that come along with the product or service.

Traffic Wave is one of the email marketing services around that has all the standard features you are looking for in an email marketing service such as unlimited auto responders, email personalization, ad tracking, and unlimited lists. Traffic Wave allows you to create emails using the WYSIWYG editor and use it in combination with their templates to create professional looking newsletters and ad promos.

The service also takes care of bounced emails, un-subscriptions, and spamming complaints. Traffic Wave has a little tool that detects phrases that puts you at risk of being identified as a spammer. This helps a lot in making sure your email is being sent to the inbox of your recipient instead of their bulk folder.

Traffic Wave, unlike other email marketing services; have separated the use of ad tracking which is pretty much the complaint against the service. The service also lacks some reporting features and A/B split testing and re-mailing options. This makes it very tedious on your part.

Traffic Wave’s saving grace are some unique features that the service includes such as the co-op shares wherein you buy traffic with other Traffic Wave members to promote the service, and also the FFA system where you exchange ads with other marketers.

Performance-wise Traffic Wave does not fail to deliver. The service has connections with major ISP providers and email service providers which explains the reason why their delivery rate is quite high.

Another complaint thrown against the service is that it takes quite some time to get technical support. But once you are serviced you be sure about the experience and the solid customer and tech support service they will provide you..

Traffic Wave, with all its pros and cons, is certainly going to give you something to think about. One factor that may have you thinking of jumping ship and becoming a member of this email marketing service is that it comes with a 30-day free trial and it will only cost you $17.95 to use the service each and every month. Comparing to other services it could cost you $24 up to even $50 or so each month.

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