PPC Web Spy is a program that will help internet marketers on how to use Google Adwords effectively for promoting various affiliate products..  Developed by popular internet marketer Brad Callen, PPC Web Spy will help you get your competitors adword keywords for any niche that you can think of.

There are a lot of tools online that allow you to take a look and see what keywords your competitors are using in Google Adwords, but few of them are really up to the challenge.  PPC Web Spy is one who is up to the challenge and will offer more.  Unlike other tools of its kind PPC Web Spy is installed in your browser so you can use it in real time as you browse through Google.  It only works with Firefox but that will not be a problem since you can download Firefox for free.

How it works is enter the keyword of your choice in the program.  Then what appears are the advertisers who use the associated keyword, next to each of them you will see all the keywords the advertiser is bidding on.  You will also get a peek at their click per cost, position, estimated number of clicks, and estimated costs of your competitor.

PPC Web Spy be also used to build a huge list of keywords that will match your product or service.  So instead of starting from scratch and spending a lot of time doing keyword research and filtering them, all you need to do is build a list of keywords that are profitable for your campaign.  The program also allows you to see the competition’s landing page and you can see them individually to see why they are doing so good in converting many leads.  This way you can analyze how they set up their campaigns.

PPC Web Spy is available for free download.  However the results for the keywords you get are pretty limited.  The paid version will get you more keyword results and will also give you an affiliate ID for PayDotCom and Clickbank.  So you can refer others to the software and receive revenue whenever other people decide to upgrade their own PPC Web Spy through you.

PPC Web Spy has been warmly received by the people who have used both the free and paid versions of the program.  The program brings a lot of power and flexibility to your campaign that you won’t find in any other toll of its kind.